International management : managing across borders and cultures

By Helen Deresky.

International management : managing across borders and cultures

Description

Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena. Market: For undergraduate and graduate students majoring in international business or general management. - from Amzon

ISBN(s)

0136143261, 9780136143260

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